Spokal is a powerful marketing automation tool for WordPress sites. On our blog we publish articles on online marketing, content marketing, inbound marketing, social media, business growth, and psychology (as related to writing and marketing) for beginner/intermediate marketers. This position is perfect for a writer who loves staying up to date reading all the pro marketing blogs - you can disseminate a lot of that information and make it easily digestible and understood by our target market of busy small business owners. They say the best way to learn is to teach - so if you have a genuine interest (dare we say passion?) for marketing - then this is perfect for you. You must have previous experience in writing in-depth (1500-3000 word), engaging, educational blog posts. In taking complex ideas and making them simple. In understanding how to write for the web. How to structure and break up posts. Posts will need to be well researched and sources attributed and linked. Referencing others is a very good thing. *IMPORTANT* Please note - broad beginner topics are NOT what we're looking for. We're looking for posts that explore specific topics and can go deep into them - not broad across the ecosystem. You will be responsible for suggesting your own topics 70% of the time (choose what you know about, or what you want to research deeply and learn) - and about 30% of the time we'll have suggestions for you. We're looking for writers who can write 1 or 2 in-depth blog posts a month for us. Compensation depends on quality, the research behind it, and if it leverages others for shares. $150-$300 per article is typical. I expect most articles to take a solid day, maybe even 2 to write in some cases, so please only apply if this works for your expected salary. You will need to do an hour's worth of promotion with each post - at a minimum reaching out to your own blogging network for comments, to your social channels (if appropriate) and to people or businesses mentioned in your posts to let them know about it. We will also do outreach on each post, and of course it will be shared to our social networks of 25+K followers. NATIVE ENGLISH SPEAKERS ONLY. (Please do not waste your time or mine if you're not.) On that note - the subject line of your app must contain the word woodchuck (bonus points if you use it in a sentence). Hate having to do this - but I hate being bombarded by hundreds of irrelevant emails even more. Emails without that in the subject line will be immediately deleted and not read. You have been warned :) Here's an example of a post that leverages others for shares: See this as an example: http://ift.tt/1bxkoPv And this as an example of a well-researched post: http://ift.tt/1fRbIpK A couple of other relevant examples: http://ift.tt/1KDLWVp http://ift.tt/1qFvgna Please have a look at at least half a dozen posts from our blog. I recommend choosing from the most popular posts on the right hand side - that is our style and what we're going for. We'll start with a trial post and go from there.
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