Content Manager at WP Curve - WP Curve

About WP Curve WP Curve offers business owners 24 / 7 unlimited small developer jobs on their WordPress sites. We started the business in 2014 and we now serve 1,000+ customers around the world with a remote team of 40+ contractors. We value honesty, quality work and continuous improvement. As a part of the team, you’ll be expected to demonstrate these values in your work with our team and audience. The role We have built our business purely through Content Marketing, mainly with onsite articles on the WP Curve blog. In the early days it was the founder Dan Norris doing all of the content and he is moving onto more managerial tasks. The content marketing manager will be responsible for: Overseeing and setting our content marketing strategy Planning out each month’s content with ideas that will engage our audience. Writing articles on the WP Curve blog. Overseeing guest writers who also contribute to the blog and ensuring they meet our high standards. Maintaining our content standards to ensure we are putting out world class content. Developing lead magnets to accompany the articles, to help build our email list. The topics we cover on the blog are Online Marketing, WordPress, Startups and Entrepreneurship, Growth, Productivity and Content Marketing. Performance criteria To be successful in this role you will increase the traffic on our site, increase the average visits to each blog posts and increase the email opt ins on that content. We also look at how much content is being shared on social media, and how well it’s ranking in Google. Team We have a team of contractors who can help with writing, editing, admin support, programming and you will also work directly with the founder Dan who can help with all areas of content strategy and marketing. The person We are looking for someone who can execute exception quality content, for a time-poor online audience. You will have experience doing exactly that for some if not all of our topic areas of Online Marketing, WordPress, Startups and Entrepreneurship, Growth, Productivity and Content Marketing. You will report directly to Dan, the founder who is also in the Gold Coast office in Burleigh Heads. You will hopefully like beer, because the office sits above Dan’s brewery. Skills An ideal candidate would have all of these skills but we accept that some can be acquired on the job. Content strategy and planning Writing and formatting blog posts Image editing and optimization Conversion optimization Audience building Online networking and social media Managing a team of guest writers Ability to execute exceptional content in the online marketing space Salary range $60,000 - $70,000 AUD including Superannuation but commensurate with experience.

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