Monday, January 4, 2016

Small Business Marketing Strategy Blogger - Company Confidential

Small Business Marketing Strategy Blogger We are a well-known organization in the small business marketing space and we're looking for a small business marketing strategy writer to write some killer pieces for our blog. We're specifically looking for actionable, practical and useful pieces that teach our readers how to use tools and technology and specific strategies to get more customers, be more commercially productive and reduce the overwhelm that goes with understanding the "how" behind the "what" when it comes to marketing strategies. When we grow up - from a content marketing perspective, at least - we'd love our blog to follow in the footsteps of the fantastic lead set by sites like Buffer, WPCurve, QuickSprout and HubSpot. Our readers are very small companies: from one-person self-employed outfits to slightly larger organizations that are growing their service business and need to take marketing and customer acquisition seriously. We're looking for pieces that are 1000-2000 words, and should fall into the "marketing how-to", "sales how-to" or expanded case study categories. Every article should include at least one case study as an example of how somebody is doing something that you're telling us about. We are not - at this time - interested in opinion pieces, narratives or "soft" motivational pieces (mindset, generic goal-setting etc). We already do these well in-house. Our readers are equally interested in how to get started with new tools and strategies as they are in advanced tuition in specific areas. We will pay USD 100 per original article that is published, and if you're good, we'd like to look at taking you on to do lots of work for us. Please send an outline of your article(s), with a proposed headline and five bullet points that summarize the content, along with two examples of articles that you have written that you feel would be a good fit. We will request that the final submission be in html format suitable for pasting into the Wordpress text editor. These articles will not include a byline or author attribution and we will require a NDA to be signed before publication. (If you are interested in submitting guest posts that include a byline and attribution, please feel free to submit your ideas as well. We do not pay for guest posts.)

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